Dale Mercer

Off The Road

How paid communities actually work.

The goal is a $5k to $50k a month community. Start with the free guide: eight steps, about 30 minutes, written so you can act on it this week.

This is math, not a promise. Most people who start a community earn little or nothing.

Free guide

The Paid Community Roadmap

Plus a 7-day quick start to get your first room open.

  • Eight steps
  • About 30 minutes
  • Act on it this week
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How to build a $5k to $50k a month paid community. Free. About an hour.

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  • The math at 50, 100 and 250 members
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Revenue from communities built with the Loading Academy process

These businesses were built by our founder before Loading Academy. They are not Loading Academy results.

Revenue statements from communities built with the same process Loading Academy teaches.

$200M+Total revenue driven with this model
Backed by real tax returns

6 filed tax returns across 2 businesses built with this process.

Digital product

Trading niche3 years of returns

A digital product launched and scaled in the trading niche.

Tax return · 2021
Tax-return backed
Tax return, 2021. Only the form header, the year and the gross receipts figure are readable.
Gross revenue, May to December 2021$3.7M+
Tax return · 2022
Tax-return backed
Tax return, 2022. Only the form header, the year and the gross receipts figure are readable.
Gross revenue, 2022$42M+
Tax return · 2023
Tax-return backed
Tax return, 2023. Only the form header, the year and the gross receipts figure are readable.
Gross revenue, 2023$135M+
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Paid community

Forex: course and signals3 years of returns

A paid forex community selling a course and trade signals.

Tax return · 2020
Tax-return backed
Tax return, 2020. Only the form header, the year and the gross receipts figure are readable.
Gross revenue, 2020$112K+
Tax return · 2021
Tax-return backed
Tax return, 2021. Only the form header, the year and the gross receipts figure are readable.
Gross revenue, 2021$253K+
Tax return · 2022
Tax-return backed
Tax return, 2022. Only the form header, the year and the gross receipts figure are readable.
Gross revenue, 2022$158K+
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Company revenue, not personal earnings. Not a prediction for anyone else.

9,869
4 and 5 star reviews on TrustpilotFrom members of communities built with the Loading Academy process.

Trustpilot reviews from communities built with the Loading Academy process

These businesses were built by our founder before Loading Academy. They are not Loading Academy results.

Real reviews, left on Trustpilot by members of communities built with this process.

★★★★★

Here's a solid and prHere’s a more detailed and polished review you can post on Trustpilot for : --- Title: Excellent Platform with Great Support and Opportunities I had a fantast

Here's a solid and professional review you can use for on Trustpilot: --- Title: A Smooth and Professional Experience with I’ve had a great experience with so far. The process from registration to starting the challenge was smooth and well-structured. Their platform is user-friendly, and the rules are clearly laid out, making it easy to stay on track. Communication from their team is timely and helpful, and the overall support has been impressive. What stands out is their transparency and commitment to providing traders with real opportunities. I also appreciate the community and resources they offer, which add value beyond just the challenge itself. Highly recommended for serious traders looking to scale up with a reliable prop firm.

HusseinMay 25, 2025
Verified on Trustpilot
★★★★★

Productive Interaction with Customer Support

I'm grateful that team made the effort to follow up and respond to my concerns. They appear to be sincerely focused on enhancing the customer experience and handling issues in a fair manner. Their support team was quick to respond and took initiative in providing a solution, which reflects their commitment to regaining trust and supporting their traders. It's reassuring to see a company actively working to make improvements. I'm optimistic about the continued progress they’ll make in the future.

SamMay 24, 2025
Verified on Trustpilot
★★★★★

Phase-one completed & I'm satisfied!

I have just completed my phase -1. The journey was quite educational and improved my trading to a greater extent. Trading with made me to realise that trading isn't just about placing trades. I have improved greatly at money and risk management which ultimately helped me to successfully complete the phase. I have come to realise that success in Prop-firms is just about following challenge rules to the latter. Although support team/ customer-service team seems to take ages to respond to queries, they eventually would respond with adequate solutions/ explanations. Great, but I wish that you improve the response time when required. Thank you!

AnywayMay 20, 2025
Verified on Trustpilot
Featured review 1 of 3 · Tap the sides to skip
★★★★★May 12, 2025

Exceptional Trust and Expertise ....I've had the pleasure of working with…

I've had the pleasure of working with and I must say, their trustworthiness and expertise are truly exceptional. The team's professionalism, transparency, and dedication to helping me achieve my trading goals have been outstanding. - Trustworthy: 's commitment to fairness and integrity is evident in every interaction. - Expertise: Their team has extensive knowledge and experience in trading. - Supportive: They provide excellent support and guidance.

SomasundaramVerified
★★★★★Apr 25, 2025

Optimistic

As a , I’ve managed capital provided by proprietary trading firms, adhering strictly to risk management rules and performance benchmarks. I’ve traded primarily in [insert markets, e.g., forex, indices, or commodities], using a strategy based on [technical analysis/fundamental analysis/price action/algorithmic trading—customize this]. One of the key aspects of being a is discipline—ensuring consistency, managing drawdowns, and protecting capital. I’ve hit profit targets while staying within daily and overall loss limits, and I’ve learned to adapt quickly to changing market conditions. Beyond performance, I’ve also developed strong journaling habits, analyzing trades regularly to refine my edge. This experience has improved both my trading psychology and my ability to work under pressure, which I believe are essential traits for any serious trader

SaranVerified
★★★★★Oct 25, 2023

Great

I had a fantastic experience with this trading Propfirm. Their professional team provided excellent support and guidance throughout my trading journey. Their transparent and fair profit-sharing structure is a testament to their commitment to traders' success. I highly recommend this Propfirm to anyone looking to take their trading to the next level.

RokasVerified
★★★★★May 17, 2023

: The Best New Gen Prop-Firm

It's been a smooth process from start to finish. I heard about back in January when I first started trading and have been involved in their community within the discord and other social media ever since. I can wholeheartedly say their approach to funding traders is the best I've seen out of all firms. They are extremely responsive in their customer service, they always listen to the community and put their traders first in all aspects and their constant promotional codes are very generous. I've passed the challenge and my experience in doing so also was very smooth and professional and I always had someone in their support team to answer my questions throughout the challenge within minutes.

BloiterVerified
★★★★★Apr 7, 2023

I appreciate the overall system and response by Support.

Although the I failed 2 times to make it as the volatility and sudden movements breached my Daily Loss Limits, I still feel the platform is for disciplined Traders who must adhere to the strictest discipline and why not somebody is giving live funds to you. I am determined to take the 3rd chance and I will prove my skills after I learn from the past mistakes. I appreciate the overall system and response by Support.

SHAILENDRVerified
★★★★★Apr 17, 2023

I had a great experience working with…

I had a great experience working with for my funded account. Their team was professional, knowledgeable, and extremely helpful throughout the entire process. They provided excellent support and guidance, and their expertise helped me to achieve impressive returns on my investment. I highly recommend to anyone looking for a reliable and trustworthy forex account management firm

abdulahi
★★★★★Mar 4, 2023

Thank God I found

Thank God I found . I'm a much better trader ever since joining. Great community, everyone is very helpful. The CEO is very accessible, he always responds to you in discord. I've had two funded accounts with them, also failed many challenges but each time I'm learning something and improving. Any support I needed was fast, I also progressed from on phase to another quickly, most times on the same day of passing a challenge phase.

Joel
★★★★★Jun 12, 2025

Satisfied with

I am happy with now that they had firmed up their rules and payout system. Their Support Team had been very responsive to bring my problems encountered to their right Team to resolve. So far, all my issues had been settled which brings me peace of mind to tackle my trading execution and journey to be a consistent profitable trader.

TeoVerified
★★★★★Mar 27, 2025

My journey with has…

My journey with has been fantastic so far! The platform is well-structured, and the trading environment is competitive and fair. The evaluation process is clear, and the support team has responded to my inquiries. I appreciate the opportunity to trade with and look forward to seeing more innovations that benefit traders. Highly recommended for anyone looking for a solid prop firm experience!

SagaraVerified
★★★★★Jan 12, 2024

Highly recommend their customer service

1. "Excellent customer service! Prompt and helpful support throughout." 2. "Impressed with their responsiveness and knowledgeable assistance." 3. "The customer service team was great. They resolved my issues quickly." 4. "Highly recommend their customer service. They were transparent and professional." 5. "Great support! They provided valuable resources and answered all my questions." 6. "Very satisfied with their problem resolution. Resolved my concerns promptly." 7. "Top-notch customer service! They guided me through the process and were always available." 8. "Their customer service exceeded my expectations. Quick and effective communication." 9. "Kudos to their customer service team for their prompt and friendly assistance." 10. "I had a positive experience with their customer service. They were responsive and supportive."

HafizVerified
★★★★★Jul 29, 2023

Team A+++++

The team here at firm is amazing. There are tons of opportunities to not only learn as a trader, but as a member of a community that is very supportive. The amount of resources and tools that you have access to is incredibly helpful. The team here wants to see everyone succeed and will do everything they can to help guide you along the way to success.

Ufa_BruhVerified
★★★★★May 1, 2025

Exceptional Experience with – A Game-Changer for Traders!

I’ve had an outstanding experience with (). From the very beginning, their platform stood out for its transparency, fast payouts, and supportive community. The rules are clear, the dashboard is intuitive, and the challenges are both fair and rewarding for serious traders. What truly sets apart is their prompt customer service and dedication to trader success. They provide valuable resources and regular updates to improve the overall experience. Withdrawals are processed quickly, and I’ve never faced any issues with account evaluations or funding. If you're looking for a legit prop firm that truly empowers its traders and honors its promises, is hands down one of the best in the industry. Highly recommended for anyone ready to take their trading to the next level!

WinVerified
★★★★★Feb 6, 2024

#1 kingdom in proplandia.

#1 kingdom in proplandia. Support team always glad to help, top offer, hunt challenge to get more way to begin challenges, etc. Always improving offers, dashboard, tools, community, and a Ceo involved himself if necessary with traders.

DamienVerified
★★★★★Jul 23, 2023

It was a existing journey trading in…

has been a game-changer in my trading journey, earning a well-deserved five-star rating. This platform's educational resources are exceptional, catering to traders of all levels. Their comprehensive training modules, webinars, and interactive learning materials provided me with the skills and confidence to navigate the financial markets effectively. One standout feature is the simulated trading environment, where I honed my strategies without risking real capital. This invaluable practice enabled me to develop a robust trading plan before venturing into live markets. The application process for their funded account program was straightforward, and I was soon granted the opportunity to trade with their capital. The support provided throughout this process was exemplary, with regular feedback and guidance that boosted my trading performance.

Abhishek
★★★★★Oct 24, 2022

New Trader

has been very easy to work with and I’ve benefited immensely from utilizing the community to grow as a trader. I took the courses and learned a lot from their lessons as well as attending regular sessions where I get feedback on my trades.

Josh
★★★★★Jun 11, 2025

Solid Experience with – Two Successful Withdrawals!

I’ve been trading with for a while now, and so far, the experience has been great. I’ve successfully made two withdrawals without any issues – the process was smooth, fast, and transparent. Their platform is stable, the rules are clear, and the support team is responsive whenever I have questions. What I like most is the flexibility in trading style, especially with the Pro Challenge. As long as you stick to the rules, there’s real potential to grow. Highly recommend to serious traders looking for a reliable prop firm. Looking forward to scaling up and continuing the journey with them!

NurVerified

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A selection of 4 and 5 star reviews. Company names removed, nothing else changed.

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Individual results vary and are not typical. Most people who start an online community earn little or nothing, and we promise no income or result of any kind. See our Earnings Disclosure.

Trading is risky and most people who trade lose money. Nothing we publish is financial advice or a recommendation to trade or to buy anything. Trading appears in our teaching only as an example of a community, never as something we are telling you to do.